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Website Construction

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Motorhead Marketing is your automotive service and repair industry leader in all aspects of marketing and advertising. Out Website Construction Package is the ultimate one-stop solution to creating, developing and maintaining your shop’s website. From the domain name to the individually created email addresses for every employee, and everything in between, Motorhead provides a full-process package geared to get your website up and running, on the road, and moving in the right direction. Take a look at everything included in our Website Construction Package:

  • Domain name purchase and/or renewal for one full year.
The first step to establishing your online presence is the securing of your domain name. Much like the signage on your shop, the domain name you choose creates a sense of familiarity and professionalism in the mind of your customer.
  • One full year of web hosting.
Security and reliability are trademarks of Motorhead’s commitment to outstanding service. We fully understand the concerns related to maintaining consistent and trustworthy website performance and, by taking the worry out of your hands, our server is monitored 24 hours a day.
  • Customized design with changes to suit your preferences.
The nature of marketing and advertising demands flexibility and the ability to remain current and fresh in an ever-changing marketplace. We provide upgrades to the structure, functionality, appearance and performance of your website and marketing materials to get your site to its fullest potential from the beginning. There is no request too small or too large when it comes to what you want your website to do!
  • Customized content written specifically to your needs and desires.
Our professional, on-staff Content Manager is expressly focused on customizing and personalizing all aspects of your website’s content, promotional materials and advertising copy. Remember that the words on your site and in your promotional materials are your voice in your customer’s mind…We take this element very seriously!
  • Complete Search Engine Optimization (SEO).
Search Engine Optimization, or SEO, is the essential process of improving the quality and quantity of traffic to your website from search engines (Google, Yahoo, etc.). Our process of carefully choreographing selection and placement of targeted keywords and images will deliver trackable and reliable search results. Essentially, we make your site emerge when a customer is searching for your services, specials and content in your city/region.
  • Search Engine listing and search engine directory placement.
There is a distinct and somewhat confusing difference between Search Engine listing and Search Engine directory placement, both of which are essential to bringing customers to your website. Search Engine listing is the process of submitting the site for review and addition to the search engines’ databases automatically. Search Engine registration is our hands-on process of submitting the site to the directories and adding/reviewing the information manually for optimal results. Motorhead Marketing uses every possible means of getting your site to the top of the results page and keeping it there.
  • Pursue and attain approval for listing of associations on your site.
Examples include ASE and the BBB (who requires an addition fee of $75 for authorization of their logo on your website*). Each individual organization requires specific types of conformance and adherence. The addition of the links and logos to your site shows not only your professionalism, but an alliance with other trustworthy and notable organizations. The process of attaining approval for the listing of associations can be time-consuming and riddled with red tape – Motorhead takes care of this process for you so you can focus on what you need to do.
  •  Submission of your site to AutoInc. for their Annual Top Ten Auto Site contest.
AutoInc.’s Annual Top Ten Auto Site contest is much like an Oscar for your website. This contest is one example of the ways in which Motorhead works toward achieving more exposure and recognition. We are determined to make your company more profitable by utilizing every tool available.
  •  Two seasonal coupon changes with custom-design.
Keeping the customer informed of seasonal and preventative maintenance is one of the most results-oriented means of establishing familiarity with your business name, retaining return sales, and giving the greatest savings advantage to your customers. Motorhead Marketing will custom create your coupons for seasonal roll-over on your site, and assist in analyzing those coupons so you can see, dollar for dollar, the impact they have.
  •  Creation and integration of your company email address for all employees and in-house contacts.
Nothing conveys your professionalism and tech-savvy advantage like the simple inclusion of a domain name email address for all of your employees. Every time you or one of your employees sends an email or replies to a customer via email, your domain name appears as part of that email address – which means that every email is an opportunity to advertise and lock your business name in the mind of the customer. At Motorhead Marketing, we believe in the benefits of every level of name recognition as a means to set your business at the forefront of the industry.

Call or email Motorhead Marketing today to learn more about this fantastic package. There’s no time like the present to make your mark on the World Wide Web… and Motorhead Marketing can help you do that!

 

(*additional fees for logo authorization are not covered by the development package)



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